Gemial Digital / Nairobi digital marketing agency
Turn clicks into customers.
We are a digital marketing agency focused on measurable growth, not vanity metrics. From conversion-first websites and technical SEO to Google Ads, social campaigns and reputation marketing, every channel is built to feed one sales funnel.
- 2018
- Building and running websites since
- 4yrs
- Longest site under unbroken management
- 100%
- Of the client sites we launch, we still run
- 0 to 65+
- Five-star reviews for one client, from a standing start
01 / Services
Full-service growth, built to feed one funnel.
From conversion-first websites and SEO through to PPC, social media, reputation marketing and AI chat. Each one is built to turn traffic into customers rather than into charts.
02 / Proof
Sites you can open right now.
A few of the sites we run. Every one is live, every one is still under our management, and every figure below can be checked in a browser rather than taken on trust.
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0 to 65+ five-star Google reviews, from none
Real Shangololo (opens in a new tab)
Tours & travel
Guided grassroots expeditions across Kenya. The operator was running on referrals alone. Alongside the build we set up and ran the Google Business Profile, which went from no reviews to more than 65 at five stars.
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4 years live and managed without a break
Meru Heights Luxury Apartments (opens in a new tab)
Hospitality
Ten furnished three-bedroom apartments in Meru, let to families, groups and long-stay guests. Our longest continuously managed site, live and maintained without a break since 2022.
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3 years running a UK planning consultancy
Plan Advisor (opens in a new tab)
Planning consultancy, UK
Planning policy and development management consultancy working with UK local councils and developers. A restrained professional-services site built to generate consultation bookings.
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47 destination pages, published and maintained
Imela Tours & Travel (opens in a new tab)
Tours & travel
A Nairobi safari operator running trips across Kenya and East Africa. Built from nothing: no website, no Google listing, no social presence. Now a deep, bookable catalogue with content published continuously.
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3 years supporting a member-owned welfare society
Golden Sunset Welfare Association (opens in a new tab)
Non-profit
A member-owned Kenyan welfare society raising membership toward a seniors home and clinic in Machakos County. The site has to explain membership, benefits and governance clearly enough for people to join online.
03 / Why us
Why businesses stay after the launch.
Plenty of agencies will build you a website. The harder question is who is still running it in three years, and whether it is still earning its keep.
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01
Performance-first methodology
Success is measured in revenue and qualified leads, not likes. Every campaign is tied to a number that matters to the business.
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02
Conversion-led design and CRO
Pages are built to turn visitors into customers from day one, not decorated and then tested afterwards.
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03
Reporting you can actually read
Regular dashboards across search, ads and social, in plain language, so you always know what the spend returned.
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04
One connected stack
CRM, analytics, tracking and chat wired together, so a marketing action can be followed through to a sale.
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05
Local and international
Work across Kenyan and UK markets, from a Nairobi non-profit to a planning consultancy serving British councils.
04 / Process
Scatter, structure, scale.
A three-step playbook that takes a business from a standing start to something repeatable. Diagnose the problem, build and launch against it, then keep tuning while it runs.
Discover and diagnose
Market research, competitor analysis, a technical audit and agreement on the numbers that count. You get a growth plan with the work ordered by what it is worth.
Build and launch
The site or landing page gets built, search and campaigns get set up, and the tracking gets wired in. Tested at small scale before anything is spent at large scale.
Optimise and scale
Continuous work on content, bids, audiences and conversion rate. This is the part most agencies stop doing, and it is the part that compounds.
05 / Who you deal with
You deal directly with the person who builds and runs your site. No account manager relaying messages, no handover to someone you have not met.
Gemial Digital started in a home office in Nairobi in 2018. The sites in the portfolio above were built here and are still run from here, which is why the oldest of them has not had a gap in cover since it launched.
06 / No obligation
A free digital growth audit.
We look at what you have, find the quick wins, and point at the biggest leak in the funnel. You get the findings whether or not you ever hire us.
We review the business and send a written summary, then walk you through it on a 30 minute call.
What we look at
- Your website and the path a visitor takes to convert
- Search visibility, including AI-driven discovery
- Ad account structure and where the spend is leaking
- Social funnel and content cadence
- Online reputation and reviews
- Where AI and chat could carry real work
07 / Insights
Written down, so you can do it yourself.
Practical guides on hosting, search, ads and conversion, written for Kenyan businesses and costed in figures you can check.
Start a project
Tell us what you sell, and who you sell it to.
You get a plan, a timeline and a fixed price, and you deal directly with the person who will build it.